Level Up Your Music Brand: Inside Kathryn Holeton’s Role-Playing Approach to Artist Identity

In the heart of Knoxville, Tennessee, Kathryn Holeton is changing the way musicians think about branding. As a Brand Strategist and Graphic Designer, she has carved out a unique niche in the music industry by doing something no one else is doing: turning traditional brand strategy into an adventure game.

“Role-playing, but for the music industry. Come build your character today,” Kathryn explains with enthusiasm. It’s not just a catchy tagline. It’s the philosophy that drives her entire approach to helping musicians discover and communicate their authentic identity.

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